Manchester student life – research to support the Union’s strategic plan

Manchester student life – research to support the Union’s strategic plan

  Alterline’s research and consultancy support, alongside their ground breaking segmentation were instrumental in the development of our new strategic plan. They brought real insight and challenge to the process and transformed our understanding and relationship with our students.Ben Ward - Union Director   With over 43,000 students the University of Manchester Students’ Union has the largest membership of any…
Engaging with academics: University of Manchester Library reading lists project

Engaging with academics: University of Manchester Library reading lists project

To deliver a great student experience, the University of Manchester Library is working to ensure the right texts are available to students, in the right format, at the right time. Seemingly a simple goal, there are multiple components which need to be understood and influenced; the behaviours and needs of modern students; academics’ pedagogical practices and curriculums; technological products available;…
The Power of Ethnography: Driving improvements in university libraries

The Power of Ethnography: Driving improvements in university libraries

  Ethnography literally means ‘a portrait of a people’. An ethnography is a written description of a particular culture – the customs, beliefs, and behaviour – based on information collected through fieldwork.Marvin Harris - Anthropologist   Developed from the academic discipline of cultural anthropology, ethnography is the study of people in their natural environment. It is increasingly being used by…
Students’ #Brexit or #Remain?

Students’ #Brexit or #Remain?

The student vote in the EU Referendum is incredibly important. Almost 2 million UK students are eligible to vote this week meaning their decision could have a huge impact on the outcome of the referendum. Whether the UK decides to remain or Brexit the outcome will impact on the younger generation’s future who will live with the consequences. Huge efforts…
The importance of accommodation to the student experience

The importance of accommodation to the student experience

‘Home’ is a fundamental part of our lives. Exploring students’ homes in a recent survey we asked people to upload a picture of their favourite thing about their accommodation. Far more than just a place to cook, wash, eat and sleep – students shared images that brought to life experiences and memories that are having a substantial impact on university…

Student Recipes

Student Street is the home of student insight; it’s where you’ll find the things we observe and discover during our time talking to, and living alongside, students. Wanting to know what's going on in students' kitchens we asked three students to cook us their typical meal. Allyson For Allyson keeping a balanced diet is really important. In the video above,…

New project announcement:

campusM – Student Digital Journeys

We are thrilled to announce that we have been commissioned by campusM to conduct an exciting study into the digital lives of students.

Working with partner universities across the globe, the project will investigate students’ digital habits, help map their daily digital journeys, understand what frustrates them and identify where the experience can be improved.

The insight gathered will help participating universities improve digital services on campus, directly feed into campusM’s development, and ultimately improve the student experience.

“We are looking forward to working with Alterline on this exciting project. Digital technology has become an area of increasing interest on campus, but it is only by asking the students who use it about their experiences that we can help institutions make sure they are delivering what their students want, in the way that they want it. At campusM we pride ourselves in enabling universities to enhance the student experience, and this work with Alterline will help us to continue to do this, supported by a real understanding of what students want and expect.”

– Matt Sherlock, Product Director at campusM

New project announcement:

University of Manchester Library – Staff experiences and engagement

We have worked with The University of Manchester Library for a number of years helping them to understand and improve students’ experiences. We’re pleased to announce that the team has recently commissioned us to help them understand things from a different perspective; exploring staff engagement and experiences as part of a wider culture change programme.

During the initial stage of the project, we will investigate staff experiences through online diaries and in-depth face-to-face interviews. This qualitative element will be followed by an online survey which will be repeated on an annual basis, used alongside more regular ‘pulse’ surveys that will focus on topical issues.

Redefining alumni relations at London South Bank University

Redefining alumni relations at London South Bank University

  "We use the report produced by Alterline as the foundation for all our work." Olivia Rainford, Head of Alumni Relations   With a renewed focus on the University’s mission of improving the social mobility of its students and to help re-position Alumni Relations as an important contributor to the University, Alterline were commissioned to run an extensive research project with…
Do brands’ ethics matter to students?

Do brands’ ethics matter to students?

S'tudents are often portrayed as being the ethical pioneers. To see if this rings true, our videographer took to the streets to ask some students what branded products they were carrying and whether they considered the ethics of a brand before making a purchase. What did we find out? There is a lack of knowledge about which brands are ethical.…