Student Recruitment

The cost-of-living crisis has had a huge impact on students, with more than a quarter of students reporting that they have only £50 a month to live on after rent and bills. This crisis has recently been identified as a risk to equality of opportunity in higher education by the Office for Students and there is a clear need to…

What are the university aspirations, decision-making & influencers amongst 14 to 18 year olds? How can you engage and support them effectively? Join our new collaborative project to refresh the evidence to underpin your recruitment, marketing and outreach plans.

In 2020 Alterline conducted a vital qualitative study of the decision making journeys and influencers of mature students and their transitions into university life. The detailed findings are being used by the 6 participating institutions to support strategy work to improve experiences and outcomes for potential mature students. You can now access the complimentary summary as well as find out…

The 'Parents as Influencers during Covid-19’ insight collaboration brought together 18 universities and Uni Connect partners with the aim of understanding parents’ roles, perceptions, concerns and information needs surrounding their children’s higher education choices following the significant changes brought about by the Covid-19 pandemic. An online survey of 601 parents followed by in-depth qualitative research with 35 parents of 16–18-year-olds…

What are teachers saying to students about university during and beyond COVID-19? How can you engage and support them effectively? There's still time to join this new national collaborative project, running until February 2022 to receive the full research report and participate in the results/action-planning work