Services

Alterline is an insight and intelligence agency specialising in research and evaluation projects with audiences of young people and students and their key influencers – parents and teachers.  Over the past fourteen years we have worked on over 90 university campuses in the UK and Ireland to drive positive change. Our ground-breaking ‘University Futures’ and ‘Pulse’ series are bringing clients together to work on common challenges. Building communities of best practice around insight and intelligence tools, our work offers opportunities for shared learning and collaboration and is leading to practical action and exciting innovations.

Below you will find an overview of our current live insight projects and services that you can join.

Need something more bespoke?
If you are looking for something that isn’t included below, we can shape a bespoke research or evaluation project to meet your needs. Get in touch via our contact page.

Student Recruitment, Outreach and Marketing

 

In our unique quantitative and qualitative insight project, we will uncover the deeper implications of prospects’ use of AI in their decision-making journeys, including what makes prospects consider an institution, or dismiss it, and what action university teams might take to future proof their marketing and communications

 

Contextual admissions in university decision-making (starting Feb 2027)

 

Ample evidence demonstrates that contextual admissions systems across the sector are challenging for prospects to navigate as different institutions apply different rules. However, little is currently available to explain how contextual admissions influence university choice and perceptions of institutions who offer them.

This national collaborative project will combine a larger-scale survey of prospective undergraduates, with the ability to identify those likely to be eligible for a contextual admission, with a qualitative online community, to unpick the ways in which contextual admissions are used within decision-making.

We’ll share more details when we have them but please get in touch before then if you’re interested.

 

 

Our new collaborative quantitative and qualitative research project, aimed specifically at student accommodation teams, will provide a deep, focused understanding of the accommodation preferences and needs of future students.

 

Libraries & Digital Learning

Library Life Pulse helps university libraries to understand the changing needs, behaviours and library experiences of their users. Our community of members use the intelligence and insight from the Pulse to drive positive changes in their services, and increase their impact on students’ lives.

 

Alumni Engagement

Alterline’s Alumni Life Pulse survey provides the intelligence and insight alumni teams need to drive alumni engagement.

Students’ Unions

Students’ unions have a critical role to play in enhancing the student experience and representing their members.  Student Life Pulse captures monthly insight into the changing lives, needs, behaviours and experiences of your students. Our community of unions use the intelligence generated to drive strategic development, improve their services, inform representation and campaigns, and ultimately, increase their impact on students’ lives.