Parents as Influencers during Covid-19: Key findings summary now available
The 'Parents as Influencers during Covid-19’ insight collaboration brought together 18 universities and Uni Connect partners with the aim of understanding parents’ roles, perceptions, concerns and information needs surrounding their children’s higher education choices following the significant changes brought about by the Covid-19 pandemic. An online survey of 601 parents followed by in-depth qualitative research with 35 parents of 16–18-year-olds…