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University aspirations, decision-making & influencers amongst 6- to 18-year olds: a collaborative research project

Universities spend a great deal of time, energy and resources attracting new students. For many of our clients, improving their knowledge and understanding of how young people make decisions about university and what influences those decisions is vital to making their marketing and recruitment smarter, more effective and thoughtful. Bringing together nine universities as part of a collaborative ‘University Futures’…
Working with Alterline to embed patient-centricity

Working with Alterline to embed patient-centricity

As patient-centricity becomes increasingly important to the pharmaceutical business model, methods that enable deeper and more personal connections to patients’ lives are crucial. Alterline is a specialist, qualitative research consultancy working to embed patient-centric practices. Our approach is based upon a fundamental principle: patients are first and foremost people; people who live complex, emotional and demanding lives. True patient-centricity means…
“What does a tick mean?!” Exploring poor experiences of assessment and feedback through student experience research

“What does a tick mean?!” Exploring poor experiences of assessment and feedback through student experience research

Since the advent of the National Student Survey (NSS) assessment and feedback has received consistently lower ratings compared to other areas, however concerns in this area have been highlighted in institutional experience surveys going as far back as the late 1980s. The result is neither good for students nor good for institutions facing increased pressure from the Teaching Excellence Framework (TEF). …
GPs: a clear need to improve patient experiences despite mounting pressures and challenges

GPs: a clear need to improve patient experiences despite mounting pressures and challenges

General practitioners (GPs) are the lynchpin for patients and despite mounting pressures there’s huge scope for improving experiences for patients. Yet health charities are often uncertain about how best to support and enable GPs; there’s a clear need to build more strategic and meaningful engagement. This is not an issue that can be tackled by individual charities alone; a collaborative…
Experts in ‘now’: making the most of your alumni in the era of the TEF

Experts in ‘now’: making the most of your alumni in the era of the TEF

In the rapidly changing landscape of the UK labour market and higher education sector, recent graduates have experience that institutions can take advantage of to provide up-to-date, first-hand advice to current and prospective students about making it on the road to career and life success. Alterline's Dr Beth Carley discusses how alumni engagement can contribute to the strategic objectives of universities…
Student mental health: Being well, doing well

Student mental health: Being well, doing well

At Alterline we pride ourselves on knowing what students are thinking and experiencing; what they love about student life and what’s going wrong. Over the last few years there’s one theme that has grown impossible to ignore and we’re passionate about helping to address – student mental health. In this article, we take a look at the current research on…
Why university libraries are becoming more coffee shop and less text book

Why university libraries are becoming more coffee shop and less text book

Students spend a lot of time in the university library, but is the experience what it should be? Alterline Research Director Ben Hickman explains how university libraries can help student experience in a world where tuition fees may soon be linked to the Teaching Excellence Framework. Customers.  It’s not a word often used to describe university students. But rises in…
Life story interviewing: Defining successful patient drug outcomes

Life story interviewing: Defining successful patient drug outcomes

Life-story interviewing is a technique that provides a holistic understanding of patients’ lives, from birth to current day. The benefits of life story interviewing Explores a person’s individual experiences within a macro-historical framework (their life-history) Combines an understanding of both the psychological and sociological aspects of people’s lives (their internal thoughts and feelings as well as their environment and context)…
Five #SupX challenges for 2017 – the year of supporter experience

Five #SupX challenges for 2017 – the year of supporter experience

Is your supporter experience (SupX) fit for purpose? This year is set to be pivotal in defining the future relationship between charities and their supporters – be they donors, volunteers or campaigners. The charities that are slow to react to the needs and wants of their supporters will find their place taken by other more responsive and engaging charities. Supporter experience…
Evidence and engagement drive new strategic direction for National Osteoporosis Society

Evidence and engagement drive new strategic direction for National Osteoporosis Society

Since it was founded in 1986 the National Osteoporosis Society has come on an amazing journey and achieved a great deal for the awareness, diagnosis and treatment of osteoporosis in the UK. Approaching their 30th anniversary, the charity commissioned Alterline to support the development of a new strategic direction to ensure the organisation tackles the need and achieves impact into…