Contextual admissions – new research project
Our next collaborative research project, starting in February 2027, will unpick the ways in which contextual admissions are used within university decision-making.
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Creating accommodation fit for future students’ needs
With the research report due in late September and the findings workshop taking place in October, this unique project will provide evidence about the accommodation expectations, hopes and fears of prospective Home undergraduates to support effective strategic decisions about accommodation offers in the future,
Use of AI in Undergraduate Decision-Making: new research project
In our exciting new quantitative and qualitative insight project, starting October, we will uncover the deeper implications of prospects’ use of AI in their decision-making journeys, including what makes prospects consider an institution, or dismiss it, and what action university teams might take to future proof their marketing and communications,
UG Entry Requirements Perceptions – report now available
How do students interpret and respond to entry requirements in the context of a shifting transparency landscape, particularly driven by the new UCAS features displaying the grades of accepted applicants? Join us now on this popular research collaboration for the full insights!