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What are the university aspirations, decision-making & influencers amongst Gen Z & A and how can you engage and support them effectively? Our ‘Road to University - Next Generation’ research package, available to purchase now, provides new evidence to help university recruitment and marketing teams understand prospective student decision-making of the incoming generations.

Our Future Commuter Students insight report, available now for just £950 + VAT, provides insights about commuters’ decision-making journeys, perceptions and needs, looking at both their own perspectives and experiences and producing a comparison to on-campus prospects/students to understand key differences.