Customer experience

Healthcare Futures: public perspectives on clinical trials

Healthcare Futures: public perspectives on clinical trials

Alterline are bringing together a small number of healthcare companies in a collaborative, global research project exploring public perspectives on clinical trials. Our Healthcare Futures study will conduct primary research with the public, exploring their perceptions and experiences of clinical trials. The evidence will inform both strategic and practical action to improve recruitment and retention in clinical trials, and help demonstrate…
University Futures: improving student assessment and feedback

University Futures: improving student assessment and feedback

Join our collaborative research project exploring student and staff experiences, with the aim of improving student assessment and feedback. As part of our ‘University Futures’ series, Alterline is bringing together a small group of universities in a collaborative, research project to conduct new primary, qualitative research into student and staff experience of assessment and feedback. Research Focus The objectives will…
Why university libraries are becoming more coffee shop and less text book

Why university libraries are becoming more coffee shop and less text book

Students spend a lot of time in the university library, but is the experience what it should be? Alterline Research Director Ben Hickman explains how university libraries can help student experience in a world where tuition fees may soon be linked to the Teaching Excellence Framework. Customers.  It’s not a word often used to describe university students. But rises in…
Five #SupX challenges for 2017 – the year of supporter experience

Five #SupX challenges for 2017 – the year of supporter experience

Is your supporter experience (SupX) fit for purpose? This year is set to be pivotal in defining the future relationship between charities and their supporters – be they donors, volunteers or campaigners. The charities that are slow to react to the needs and wants of their supporters will find their place taken by other more responsive and engaging charities. Supporter experience…
Manchester student life – research to support the Union’s strategic plan

Manchester student life – research to support the Union’s strategic plan

  Alterline’s research and consultancy support, alongside their ground breaking segmentation were instrumental in the development of our new strategic plan. They brought real insight and challenge to the process and transformed our understanding and relationship with our students.Ben Ward - Union Director   With over 43,000 students the University of Manchester Students’ Union has the largest membership of any…
New brand for the Bone Cancer Research Trust: ‘Until there’s a cure’

New brand for the Bone Cancer Research Trust: ‘Until there’s a cure’

The Bone Cancer Research Trust has come on an incredible journey since it was founded by a dedicated group of bereaved parents in 2006. To date, they have funded research projects totalling over £2.2m and offered vital support to affected families.Approaching their 10th anniversary, the charity commissioned Alterline to help develop a new strategy and brand to ensure Bone Cancer…

New project announcement:

campusM – Student Digital Journeys

We are thrilled to announce that we have been commissioned by campusM to conduct an exciting study into the digital lives of students.

Working with partner universities across the globe, the project will investigate students’ digital habits, help map their daily digital journeys, understand what frustrates them and identify where the experience can be improved.

The insight gathered will help participating universities improve digital services on campus, directly feed into campusM’s development, and ultimately improve the student experience.

“We are looking forward to working with Alterline on this exciting project. Digital technology has become an area of increasing interest on campus, but it is only by asking the students who use it about their experiences that we can help institutions make sure they are delivering what their students want, in the way that they want it. At campusM we pride ourselves in enabling universities to enhance the student experience, and this work with Alterline will help us to continue to do this, supported by a real understanding of what students want and expect.”

– Matt Sherlock, Product Director at campusM

Taking away anxiety for children using mental health services for the first time

Taking away anxiety for children using mental health services for the first time

When we spoke to young people using child and adolescent mental health services (CAMHS) in Trafford as part of our work around patient experience we were struck by how nervous they were before their first appointment. Often, the anxiety was made worse because they didn’t know what to expect – will I be lying on a couch talking about my…